Three social media trends to watch in 2018

In today’s market, where more than 70% of internet users are active on social media, implementing a strong social media strategy is a vital part of the marketing mix. Yet keeping on top of the latest trends and tools in social media is more complex now than ever. The platforms are ever-changing, and while new...

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10 things I learnt doing work experience with Target

I am in my second year of a public relations course at Birmingham City University, and was delighted when Target agreed to take me on for a week of hands-on experience with them. Throughout the week I have gained invaluable knowledge about the workings of a PR agency, and have been able to get stuck...

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Culture is key for business success

The culture of any organisation is hugely important. It’s something we’ve done a lot of work on here at Target, helping us to make sure everyone is aware of the ultimate goal we are working towards, as well as creating the kind of working environment that is productive, supportive and engaging.   Before I talk...

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